'Being Warren Buffett' is not just a guide to investing. It is a thought-provoking investigation into the value of self-awareness, and how pairing our personalities to our endeavours could be the key to leading a fulfilling life.

$24.95hc * $9.95 ebook * Hardie Grant

Wednesday 15 October 2014

Loyalty. Humility. Patience. These are just some of the key personality traits possessed by the world’s most successful investor, Warren Buffett, according to Melbourne author and investor Nic Liberman.

The search for the secrets behind Buffett’s seemingly preternatural ability to attract wealth has spawned countless newspaper articles, TV programs, websites, even annual conferences, but Being Warren Buffett is the first book to examine the full spectrum of Buffett’s personality traits and the unique way they coalesce in the cheerful billionaire.
               
He is at once frugal and greedy, in ways we least expect. He is free of envy and narcissism, which might be considered unlikely in his line of work.

Liberman has identified these qualities through an analysis of Buffett’s extensive writings and, in this series of short essays, muses on the way fourteen particular traits manifest themselves in Buffett’s behaviour - and how they contribute to his bottom line.         

Ultimately, Liberman concludes, Buffett’s ‘secret’ is a happy (and lucky) mix of psychological characteristics that combine to create the perfect mindset for making money.

Importantly, there is a lesson here for us all; that, in the end, this ‘secret’ is available to everyone who is willing to pursue the perfect marriage of personality and profession.

Part-philosophical reflection on Buffett-as-man, part-investigation into the mechanics of what fuels his enormous capacity to accumulate wealth, Being Warren Buffett is a unique book that will challenge everything you  thought you knew about investing and ask you to delve deep into your own psyche, to question your own motivations, along the way.